Aurélien Savart
INTRODUCTION
I'm a Digital Entrepreneur focused on Innovation
ABOUT
My approach
Technique and marketing are too often opposed as if these two
worlds weren’t complementary for a successful business. I try everyday to assemble these
two aspects in my work.
My study background is about marketing, my day-to-day experience led me to acquire
technical skills.
My work philosophy is to work hard, think harder, and be honest about what and when you
can deliver.
Haut Potentiel Interactif (HPI)
My main project
Haut Potentiel Interactif delivers comprehensive, turnkey solutions for marketing and business growth by seamlessly combining advertising strategy with technical execution.
We provide expert training and consultancy in digital marketing, data science, and coding, ensuring that both the creative and technical needs are met.
Whether it's crafting targeted ad campaigns or implementing data-driven solutions, we work with companies of all sizes to deliver tailored strategies that yield measurable results.
ACHIEVEMENTS
The measure of a man is what he does with
power knowledge.
50
Millions € spent in ROIstic advertisement
3
Innovative Services built
Multiple
Startup Jury for various institutes
20+
Courses Created on Machine Learning, Development And Marketing / Ads
300+
Trained people in AI & Python
100+
Trained people in Marketing and Adds
Domains
My Domains
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Artificial Intelligence and Data Science
I have extensive experience in AI and data science, notably in developing predictive machine learning models for advertising fraud prevention. As the founder of a company focused on predictive fraud detection, I have successfully led projects combining data analysis and AI to safeguard advertising campaigns. I also specialize in building AI-driven solutions to optimize marketing strategies, ensuring businesses benefit from data-driven insights to improve performance across campaigns.
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Marketing
I have a proven track record in planning, developing, and executing highly ROI-focused digital marketing strategies. Over the course of my career, I have successfully managed campaigns with over 50 million euros in ad spend, consistently achieving high returns. My expertise spans across various platforms and channels, allowing me to optimize campaigns for maximum impact, ensuring both cost-efficiency and measurable results.
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Training and consultancy
I have extensive experience in training professionals through consultancies, lectures, and as a professor at institutions such as L'École Multimédia and 3WA Academy. I have also delivered conferences at the European level, sharing my expertise in digital marketing, data science, and AI with a broad audience. My training approach focuses on practical, real-world applications, ensuring that participants gain actionable insights and skills
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Development
I have a solid track record in development and managing innovative projects. I am proficient in Python, PHP, JavaScript, Node.js, and have extensive experience with both front-end and back-end frameworks. I specialize in API architecture and have successfully built scalable, robust systems across various industries. My expertise spans from full-stack development to leading complex technical projects, including DevOps practices such as application deployment, infrastructure automation, and production management, ensuring efficiency and innovation at every stage.
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Entrepreneurship
As an entrepreneur, I have founded and led multiple ventures, including companies focused on AI, digital marketing, and innovation. My experience spans the entire business lifecycle, from ideation and development to scaling and securing market traction. I excel in identifying growth opportunities, building strategic partnerships, and leading teams toward success. Combining technical expertise with a deep understanding of business dynamics, I deliver innovative solutions that drive both operational efficiency and long-term profitability.
RESUME
Experience
Knytify2022 - on going
Founder and CEO
Founded and developed Knytify a preventive and innovative advertising fraud detection and protection in real time SAAS solution.
Haut Potentiel Interactif2022 - on going
Founder and CEO
Haut Potentiel Interactif is a company that aims to provide training and consultancy in my domains, working with all size of companies and also with tech schools and universities.
Lemonads2020-2022
Innovation Director
Created, structured and managed the innovation department and succesfully led some projects with states and european grants.
Lemonads2014-2022
Head of User Acquisition
Created, structured and managed the user acquisition department, from scrath to several millions in spent a year with high ROI targets.
Numerik Art (Adthink Group)2013-2014
International Business Development Manager
Responsible for the development of the key international projects.
Numerik Art (Adthink Group)2009-2013
User Acquisition and Affiliation Manager
Management of all incoming traffic on a performance basis for a listed company in a highly competitive environment (online dating).
Numerik Art (Adthink Group)2009-2013
Affiliate Manager
Recreation of an affiliate network and management of commercial and administrative relationships with affiliates.
Keep Traffic2007-2008
Affilliate Manager
Management of commercial and administrative relationships with affiliates.
Education2007-2009
Superior Business School of Chambéry Master's Degree
Business, Management, Marketing, and Related Support (Major).
TESTIMONIALS
What is said about me?
"I attended his educational, pragmatic, and interactive training session on Digital marketing strategy setup. He adapted the session to the audience’s needs, targets, and level in digital marketing, so each one can get his/her most relevant takeaways."
Valerie Verner
Business Development adviser
Hogan Lowells Luxembourg
CONTACT